La civilización del espectáculo: la evolución de una cultura universal

Abstract

In this work, the order of the spectacle in contemporary society is analyzed. The seduction presented by the consumer society makes individuals aspire to globalized life models. Once technology totalizes life through entertainment, individuals are able to represent themselves and, consequently, culture undergoes a metamorphosis in which all civilizing expressions are susceptible to being a spectacle. In other words, cultural homogenization is the result of a unique movement: the civilization of the spectacle.